We begin with a digital audit, take a look at your mission, company values and vision for the future to create a custom marketing strategy.
Before we can share your story we tackle a process that defines exactly who you are and honors what makes you unique.
Online Reputation Management
Monitoring and responding to customers as quickly and professionally as possible are the key to good customer service online just as it is face-to-face.
Crafting the story is important, but planning out a steady stream of content is just as vital. A social media calendar is utilized to see the big picture and to be certain your customers are always experiencing a variety of content forms (blogs, photos, videos, graphics, etc.) as well as strategic timing and original topics.
A picture is worth a thousand words so having your own private basket of “stock” images is essential to telling your story. Your customers want to see where you are, what you’re doing and what the products and services you have to offer look like.
Current, fresh, relevant content is essential to being found on the internet and we place it on your own blog before any third party social media portal to bring the traffic back to your most valuable online asset, your website.
Social Media Management
LinkedIn, YouTube, Twitter, Pinterest, Google+, Facebook or . . . whatever is next. We will select the best places to share your content based on where your customers are.
Keeping a close eye on customer responses assists in guiding future plans, measuring success and fine tuning the message.